Pay Pal Merchant Account
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Build An Online Store > Pay Pal
Merchant Account

Pay Pal merchant accounts allow you to accept credit cards
as soon as you setup your website. You can visit
Pay Pal to setup a
free account and begin accepting payments as soon as your website is
online.
You'll need to go through a verification process such
as adding a credit card to your account or verifying a
couple of small deposits to the bank account that you
list on the account. You'll also need to verify your
email address and physical address. It may seem tedious
but it's extremely important to keep scammers from
taking advantage of the
Pay Pal
system.
The Benefits Of Pay Pal
You'll find that there are quite a few benefits to using
Pay Pal.
As I mentioned there isn't a setup fee associated with Pay Pal so
there is no upfront costs involved. Plus there is the name
recognition, people trust Pay Pal so they know that if they have an
issue with an order that they have a reliable source to dispute
their charges with.Another benefit is the quick process in which
you can accept payments. I mentioned a few things that you need to
verify before using Pay Pal but those are for some of the advanced
features like removing withdrawal limits, showing visitors that
you've been verified by Pay Pal and actually accepting credit cards.
Aside from the features that I listed, you can start accepting
Pay Pal
in a matter of 30 minutes or so if everything you enter
is legitimate. This all goes on while your completing your
verification process.
Fees Associated With Pay Pal
A great feature that will benefit you for accepting
Pay Pal
initially is the fact that they don't charge a setup fee
or a monthly charge. This is a great feature because it's likely
that as you start your first website you sales will be limited.
Other credit card merchants will charge you a monthly fee whether
you sell anything or not.The per-transaction fees will vary
depending on the package that you choose. These prices are subject
to change but as of 3/3/08 they are current. The fees associated
with the standard Pay Pal merchant account are $0.30 per transaction
plus 1.9% - 2.9% of the selling price.
These fees are common when you
accept credit cards online.
Actually they are very reasonable considering that they don't have a
monthly fee.
Integrate Pay Pal Into Your Website
Another great feature of Pay Pal is that it's easy to integrate into
your website. If you're using an shopping cart, most of them have
integrated Pay Pal directly into the shopping cart. All you need to
do is simply enter your Pay Pal email address.Even if you're
using a website that doesn't have a shopping cart you can sell
products using Pay Pal. You can create buttons so that when someone
clicks on the button, the visitor is directed to the Pay Pal website
to complete the payment and once it's completed the visitor is
directed back to your website.
It's possible that you've seen the button, they are similar to
the buttons below:
Preferred Method Of eBay
If you intend on selling on eBay you'll definitely want to
setup a Pay Pal account. Pay Pal is owned by eBay and is the
preferred payment method of most buyers online.
The nice thing is that Pay Pal is nicely integrated into eBay so if
you sell a product on eBay you can easily accept a payment without
needing any sort of merchant account.
According to Pay Pal, they have over 164,000,000 user accounts
worldwide so it's necessary to setup a Pay Pal account so that
you're not losing out on the potential to sell to those millions of
users.
Alternatives To Pay Pal
Although Pay Pal is the preferred method of
payment to so many people there are alternatives that should be
recognized. A few reasons that you'd look
for an alternative to Pay Pal is that your shopping cart doesn't
accept it, you'd like to research better fees or you'd simply like
to add other payment options to your website.
Read more on alternatives to
Pay Pal.
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